Territory Sales Manager
Company: Style Crest Enterprises Inc
Location: Mesa
Posted on: May 3, 2024
Job Description:
Alumi-Cover has been family owned and operated since 1968, with
our home office and manufacturing plant located in Mesa, AZ. As a
manufacturer and wholesaler of aluminum shade products, our
service, quality and superior products make us the preferred
provider of carport and patio enhancement systems. Alumi-Cover
products add beauty, quality, functionality and value to any
home.Our associates ensure consistent quality and performance with
their skill, attitude and teamwork, allowing us to serve the
residential and manufactured housing industry better than anyone.
This is a family of over 800 dedicated associates working toward a
common goal where the customer is at the center of every decision
we makeAlumi- Cover is currently looking for a Territory Sales
Manager to join our team at our Mesa, AZ location. In this role you
will the Territory Sales Manager is tasked with maintaining and
expanding our customer base within the designated territory. This
role involves identifying prospects, converting them into new
customers, and ensuring continued sales growth. The Territory Sales
Manager drives revenue growth. They build trust, establish
credibility, and foster long-term partnerships with customers,
reflecting our dedication to achieving excellence and ensuring
customer satisfaction.KEY AREAS OF RESPONSIBILITY:
- Increase revenues and geographical footprint by developing and
implementing strategies to boost sales and market share in
territories where we are not currently present or where our
presence is limited.
- Conduct thorough market research to identify potential
opportunities and assess market demand in untapped or
underdeveloped territories.
- Collaborate with the marketing team to develop targeted
promotional campaigns and marketing materials tailored to the needs
and preferences of the new territories.
- Build and maintain relationships with key stakeholders,
including distributors, contractors, and industry influencers, to
facilitate entry into new markets.
- Analyze competitor strategies and market trends to identify
areas for differentiation and competitive advantage.
- Work closely with the product development team to ensure that
our offerings meet the specific needs and preferences of customers
in new territories.
- Provide ongoing support and guidance to sales representatives
and customers in new territories, including training, coaching, and
troubleshooting assistance, to ensure successful implementation of
sales strategies.
- Monitor and evaluate the effectiveness of sales and marketing
initiatives in new territories, adjusting as needed to optimize
performance and maximize results.
- Create a new customer base, convincing companies that are not
currently involved in selling and installing shade structures to
adopt our products.
- Develop persuasive sales pitches and presentations tailored to
the needs and pain points of companies not currently involved in
selling or installing shade structures.
- Conduct market research to identify potential customers in
related industries or sectors who could benefit from our
products.
- Identify key decision-makers within target companies and
develop relationships with them to understand their needs and
preferences.
- Offer demonstrations or trials of our products to showcase
their quality, functionality, and benefits to potential
customers.
- Provide educational materials and resources to help potential
customers understand the value proposition of shade structures and
how they can enhance their businesses.
- Collaborate with marketing teams to create targeted advertising
campaigns and promotional materials aimed at reaching potential
customers.
- Offer incentives or special deals to encourage companies to try
our products and become early adopters.
- Provide ongoing support and assistance to new customers during
the onboarding process to ensure a smooth transition to using our
products.
- Gather feedback from new customers to identify areas for
improvement and address any concerns or challenges they may face in
adopting our products.
- Provide comprehensive training for these new customers,
covering sales, design, installation, building stocking programs,
pulling permits, and engineering.
- Educate and Develop training materials, manuals, and resources
covering various aspects of sales, design, installation, building
stocking programs, pulling permits, and engineering.
- Conduct interactive training sessions, workshops, and webinars
to educate new customers on the features, benefits, and
applications of our products.
- Provide hands-on training and practical demonstrations to
familiarize new customers with installation techniques, building
requirements, and permit processes.
- Offer ongoing support and guidance to new customers as they
implement what they've learned, including troubleshooting
assistance and best practice recommendations.
- Collaborate with subject matter experts and internal teams to
ensure training materials are up-to-date, relevant, and aligned
with industry standards and regulations.
- Customize training programs to meet the specific needs and
preferences of different customers, considering their level of
experience, expertise, and learning styles.
- Monitor the progress and performance of new customers during
the training process, providing feedback and guidance to help them
succeed.
- Evaluate the effectiveness of training programs through
surveys, assessments, and performance metrics, adjusting as needed
to improve outcomes.
- Foster a culture of continuous learning and development among
new customers, encouraging them to seek out additional training
opportunities and resources to enhance their skills and knowledge.
Actors/installers by training current contractors/installers and
new customers in selling, designing, installing, building stocking
programs, pulling permits, and understanding and teaching
engineering.
- Obtain market share acquisition, by taking market share from
competitors in territories where we are not currently strong.
- Conduct thorough competitor analysis to identify strengths,
weaknesses, opportunities, and threats in territories where we aim
to increase market share.
- Develop targeted strategies and tactics to differentiate our
products and services from competitors, highlighting our unique
value proposition and competitive advantages.
- Collaborate with the marketing team to create compelling
messaging and promotional campaigns that resonate with target
audiences and effectively communicate our brand's strengths.
- Identify gaps in the market or unmet customer needs that
present opportunities for capturing market share from
competitors.
- Offer competitive pricing, discounts, or incentives to attract
customers away from competitors and incentivize them to switch to
our products or services.
- Provide exceptional customer service and support to build trust
and loyalty among customers, ensuring a positive experience that
encourages repeat business and referrals.
- Monitor competitor activities, pricing strategies, and customer
feedback to stay informed about changes in the competitive
landscape and adapt our approach accordingly.
- Continuously innovate and improve our products, services, and
processes to stay ahead of competitors and maintain a competitive
edge in the market.
- Track and measure the effectiveness of our market share
acquisition efforts using key performance indicators (KPIs) and
metrics, such as sales growth, customer acquisition rates, and
market share percentage.REQUIRED KNOWLEDGE, SKILLS & ABILITIES
- Minimum of 3-5 years of previous sales experience
required.
- Bachelor's Degree is preferred in a business-related field
and/or equivalent work experience.
- Extensive knowledge of our audience, particularly contractors
and installers.
- Demonstrated experience in the industry with a track record of
quoting and installing jobs, establishing instant credibility with
customers.
- Supreme confidence in our product knowledge to effectively
communicate its value proposition.
- Previous experience in problem-solving, especially in areas
such as engineering, permitting, and construction.
- Thorough understanding of engineering specifications and our
product line to anticipate and address customer needs
effectively.
- Previous experience in designing and building custom shade
structures, showcasing creativity in solution provision.
- Proven sales experience, understanding what motivates customers
to make purchasing decisions.
- Enthusiastic and positive demeanor to inspire both customers
and internal teams.
- Excellent soft skills to build and maintain relationships with
customers and internal stakeholders.
- Proficiency in Microsoft Excel, Microsoft Word and Power
Point.
- Excellent sales and negotiation skills with ability to close
the sale.
- Strong organizational, reasoning, problem solving and follow up
skills.
- Excellent written and verbal communication and presentation
skills.
- Ability and willingness to engage with customers face to face.
Be a professional representative of the company and maintain
confidentiality.
- Willingness to travel extensively to cover the designated
territory. Must be willing to travel overnight several times a week
(up to 4) to adequately call on accounts in person. To learn more
about our company please visit us at: We're an equal opportunity
employer. All applicants will be considered for employment without
attention to race, color, religion, sex, sexual orientation, gender
identity, national origin, veteran or disability status
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Keywords: Style Crest Enterprises Inc, Casa Adobes , Territory Sales Manager, Executive , Mesa, Arizona
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